Wednesday 22 January 2014

Product Review -Steve Jobs by Walter Isaacson



This book relate the success story of a man called Steve Jobs.The success of an entrepreneur can only be measure with the legacy he or she left behind; the dent he impress on people and the society in general. One of the great entrepreneurs of this century is STEVE JOB an innovator who just past away. He co-founded APPLE in a garage which later became the most valuable company in the world and was CEO prior to his death. The story of this man provide valuable lessons to those who wish to become entrepreneur; he was not born with a silver spoon in his mouth ; nothing predispose him to these achievements in view of his background; he was adopted and could not go to university. However, his entrepreneurial spirit and innovation mind was the keys to his success; Read his story in this Biography entitled: Steve Jobs by Walter Isaacson, the CEO of the Aspen Institute, former chairman of CNN and the managing editor of Time magazine. Isaacson presents Jobs life and work in three phase. 
During the first part, the book is about Jobs' childhood and youth. It emphasizes his being adopted and later how he rediscovers his family. The theme of abandonment and "me against the world" was prevalent throughout.Two partners named Steves (Jobs and Wozniak) create the first personal computer, Apple II. Apple goes public, Jobs creates the Mac, with it distinct brand. He then brings in Pepsi's Scully to manage the company only to find himself ousted from the company he founded. During his exile Jobs creates another revolutionary but not-so-successful computer NeXT. But Jobs other venture, Pixar, an outstanding animation company, is a huge commercial success.
The second part is Jobs' return to Apple. Apple was in decline. Job returns to the company he founded as the interim CEO and introduces a series of products.
 The third part is the creation of ipod , iphone , ipad, along with many other things and cloud computing. Apple first overtakes Microsoft and becomes the most valuable tech company. Then Apple becomes, for a time, the most valuable company in the world.
In this book few pictures were included and too much of the negative aspects of Job's personality were described in the beginning of the book which is candid from an author.
Now, just weeks after his death, you can read the book that bears his name and read about his upbringing, his entrepreneurial spirit and innovation. But the initial sadness in starting the book is soon replaced by something else, which is the intensity of the read--mirroring the intensity of Jobs’s focus and vision for his products.




CLICK ON THIS LINK Steve Jobs to get a copy of this best seller that will provide valuables lessons to entrepreneurs, managers and those who wish to become entrepreneur .















Tips For a Successful Business Partnership

Many business partnerships have failed while others have been successful. Some have gone into business partnership  with high expectations without thinking of the implications which later resulted into a break-up leaving deep wounds.However, it is important to note that a business partnership has its advantages and disadvantages.First, we shall look at the reason why some go into partnership and secondly tips you need to know and do before going into a business partnership.
 One of the main reason some go into partnership is the lack of capital to start a business.You may have a great idea but lack the capital, so you decide to find someone who will provide the cash to fund your business; he or she becomes your partner. Another reason is that you may have the capital but you may lack some skills you need to run your business profitably; for instance  you may be good at production, but you have very poor skills in marketing; you recruit people but they are not up to the task, then there is this friend you know that is a marketer by birth, you can't just employ him you decide to partner with him.
However, if you decide to partner with someone take note of these very important points.
1`. Try to find the type of person your partner is
 A partnership is like a marriage in which both sides are bound by a contract or agreement; there is a lot of similarities between a business partnership and a marriage. Before two people get married they try to know each other first(courtship period) so that to find out whether they can accommodate each other character. Likewise try to find out the personality of your partner. For instance, if you go into partnership with someone that smokes, womanises or gossips and you hate those vices, later or sooner this might cause friction between two of you; initially you may overlook these vices but later or sooner your patience and tolerance may run out and these issues will become a sore point the moment the business starts to make money.If you know you can't bear his or her characters do not go into partnership with such one.

2. Don't expect your partner to be perfect
 Before going into partnership it is important to note that your partner has his strength and weaknesses and that at time you will have some misunderstandings over issues. But  how you go about resolving these issues will determine whether your partnership will last or not.Even before you proceed with the deal discuss with him or her all issues in detail. During the discussion listen carefully to what he or she says, maintain eyes contact, ask him or her why, how, when, etc of things do not overlook matters saying that when the business will start it will be resolve; tell him or her what you expect from him or her. This will enable you to know whether you have enough things in common to warrant proceeding with the partnership deal.

3. Never go into business partnership without signing a written agreement with witness
At times we neglect to have a written agreement stipulating in detail the terms of the deal because we assume that since we are friend, we trust each other; or another reason is that you may be junior person either in terms of age difference or in terms of what you are contributing financially to the business and you may feel that you are asking too much if you insist on a written agreement. If your partner to be tell you that there is no need to sign an agreement never go into partnership with such one because when the business will start making money, he or she will react differently to your surprise.

Therefore, keep in mind the points above if you want to proceed with a partnership deal with someone; there are advantages and disadvantages; but it is how you and your partner stick to your agreement, accommodate each other when resolving problems that will determine the success of your business partnership.

Tuesday 26 November 2013

How to prepare your food product for export

Food export business is very lucrative. If you reside in a third world country such as Africa , Asia or Latin America you can export to Europe or America some food product from your country; or if you live in Europe or America you can  import some food items from other part of the world and make a lot of money. But before you ship your product you must prepare the product so that it meet foreign trade regulations.

1.Registration 
The first step is to register the product with the various agencies of your country (the export promotion council, the agricultural export service) or any equivalent agencies; they will issues a certificate that indicate that the product is safe to export
.
2. Packaging of the product
Packaged your product to meet international standard; so that the product will reach it destination in good condition. For instance, if you want to export fresh vegetable by air the product should be packed in a cartoon perforated all over. Each carton will carry 12 head of vegetables with a maximum weight of 4 kg.

3. Size and quantity of your product
The size and quantity of the product is important in the country you will sell the product; find out how product are packaged in the country you will sell the product so that you will not lose your business.

4. The name of the product
What name will you give to your product? the name l choose for my product it is an offensive name in the country am exporting the product?

5. Labelling your product
Is the label  you choose trivial, cheap looking or even offensive? would they buy it the way it looks? Your label should be appealing to consumers in the export country; if possible make an enquiry on your package design from consumers in the export country. Indicate weights and measurements  on your label according to local standard. Moreover use a bilingual labelling; for instance if you export to Canada, a French-English labelling is required; if you export to the middle-east an Arabic-English label is required.

To succeed in the Import/Export business you must be well conversant with the Import/Export regulations from your country and the foreign trade regulations.So consult an import/ export consultant, he will provide you with all information you need.

Thursday 14 November 2013

How to make money using an affiliate program



There are many people using affiliate programs to boost their online product sales and most of these internet promotion applications are free to join. When you sign up for an affiliate program, a web link with a unique online ID will be assigned to you. The online web link is used to promote the product of your merchant. When a visitor buys an item through your affiliate link, you earn affiliate commission. Here are the steps to starting an online internet promotion business.
1. The first step is to research affiliate programs. (Amazon, click bank, EBay, Commission Junction, etc) Find out which products are most well-known and what its conversion rate. Visit the seller's  web page to see whether their product sales letters are enough to produce product sales. A transformation amount of 5% is reasonably good. This means that for every 100 people landing on your merchant’s web page, 5 guests will place an order.Choose a system that offers recurring commissions that compound each month as you refer more customers; and register with the affiliate program.
2. Get a web site. You can used Word press platforms or blogger.com; if you use word press or any other web tools you have to buy a domain name and pay for the hosting ; if you open an account with blogger.com , they will host it for 100 % free .
3. Promote the affiliate program through your website pages. Visiting other professional sites of your niche is a good way to get some ideas on how to design your web page. Affiliate web link will be given to you for each item you want to promote; paste the web link in your HTML code.
4. Make your web page material relevant. Write a review (400-500 word) on each of the item you wish to advertise or create a YouTube movie for each item with a web link to the product sales web page. Go to the web page of the owner of the item to get some details about the item or search engines the item to get more useful details and write a brief article (review) with a proactive approach at the end of the material. The proactive approach should invite your readers to simply select the web link.  Never display the product on your website without writing a review of the item.
5. Drive targeted traffic to your web page. To earn affiliate commission you need to drive targeted traffic to your web page. The more guests your web page gets, the more likely you will produce product sales. There are several ways to produce targeted traffic to your website in brief duration of time:

  • Pay-per-click (PPC) Marketing. You can get a lot of targeted traffic from PPC advertising applications. The two most well-known and efficient PPC advertising applications are Google Adwords and Yahoo Search Marketing. These applications allow you to bid for top rankings on the keywords of your choice. When someone enters a key word matches your keyword in the PPC online search engine and press the search button, your contextual ad will appear on the sidebar of the search engines listing page. If the guest clicks through your ad to your web page, you will be charged based on your bid amount. Also, PPC advertising applications will distribute your ads to sites of their material networks also.

  • Article Marketing. Write an article related to your online items with a back link to your web page in the article’s resource box and submit it to credible articles directories sites such as ezinearticles.com or bestezines.com . To get more and continuous targeted traffic, you need to write more articles, and submit it. Try to publish a new article every week. Doing this for a year can produce truckloads of 100 % free guests to your web page.

  • Post Messages on Forums. Post messages on forums related to the product with a link to your site in the signature of each message. Make sure your forum profile includes your website link within the signature option. Spend a few hours navigating the pages of the forums. You can ask questions and post informative and helpful replies to other peoples’ concerns or messages to develop your status. The more people believe in you, the more likely they will just click your web link.

  •  Post video clips online about the product. These movie reviews are the quickest the most effective way to build trust by showing the benefits of the product in real time. Since Google owns YouTube your videos can even rank high in the Google organic search. You can even provide a link under the video and you can encourage your visitors to purchase the product through your affiliate link.

To be successful you need to be focus, and be determined; be consistent and never give up.With some patience and determination you will generate some money.

Thursday 7 November 2013

How To Import From China

Importing goods from china is a highly profitable business. More and more entrepreneurs are finding ways to make millions of dollars a year importing low-cost goods from China and selling them for maximum profit. Many people are going into business for themselves, for the sake of security and peace of mind. After all, why wait for the inevitable? It's better to invest in your education, hire yourself, and make yourself rich, not some other fellow. But where do you go to get both quality products at an affordable price? China; If you've ever entertained the thought of importing from China, now is the time! A "perfect storm" of opportunity in importing goods from China is now upon to you. There is no better time in the history of man than now to start an importing business, with China being your main resource.Chinese factories are capable of turning out some very high-end products that sell well internationally.
The steps to importing goods from China are as follow:
  1. Make a list of several manufacturers between 5 to 7
  2. Establish a bold mark price-find out from these suppliers the low price, high price and middle price.
  3. Never go for the lowest price- a company producing at the lowest price may offered a low quality product
  4.  Select  the manufacturer which price fall within your bold mark price
  5. Go to china yourself and meet the factory; built a personal relationship with your manufacturer. Beware of agents that claimed to represent the company; they may not provide you with all the information about the quality of the product and the price; their aim is to make profit through you. A friend went to China, to buy some goods; he met some agents from his home country that claimed to represent the company; they provided him with a low quality product; fortunately before he left, he realizes that many of the products were of low quality; he went to the factory, and they told him that they manufacture these items according to the specifications giving by the agent; fortunately for him they change the products.So meet directly the manufacturer.
  6. If you have already imported some few containers, promise the Chinese factory large quantities in the future.
  7. Make the details of your order very clear to the manufacturer (color, style, quantity, etc.
  8. Request a quote from your supplier and negotiate the price for your order.
  9. Locate a shipping company (freight forwarder) to ship your merchandise.
  10. Clear your order through customs (pay the import duties)
  11. Pick up your shipment; make sure it's what you ordered
  12. Sell and make money!
Recomendations
The above steps are not all what is required ;you need more informations in order to start;If you mess up on your first order, not only will you lose money, you will be so turned off to importing that you will abandon your goals, and in doing so will be deprived of thousands of dollars you could have easily made if you had only done it right the first time! So, the key to success is to start out on the right foot.
You can save hundreds of hours and cut the learning curve in half by ordering this comprehensive eBook, Importing From China,
Click Here to order a copy.The authors of this book have over 20 years of import-export experience. You will learn their hard-earned secrets such as:
    IMPORTING FROM CHINA - How To Start Your Own Import Business Without Losing Your Shirt
  • How to find potential suppliers for your product
  • How to recognize a bad supplier from a good supplier
  • Why it is not always a good idea to go with the lowest bidder
  • A simple trick to test the legitimacy of a manufacturer
  • How to decide if importing your product is the best choice
  • What to look out for in shipping charges, or risk overpaying
  • How to defer paying import duties on your goods
  • What Chinese people view as the most important aspect of doing business
  • How to effectively gain your Chinese trading partner's trust
  • What never to do when negotiating with a Chinese person...and much more!
You will receive practical information that you can put to use right away as soon as you finish reading it. You will get actual names and contact information of key importing resources. You will get warnings of what not to do. You will get advice on the best regions in China to start importing. You will get advice on how to best handle problems with an order. After you master its contents, you will be one big step ahead of your peers!
The list is endless. If you are a retailer and you aren't taking advantage of the cheaper production costs available in China, you aren't reaching your full potential. P.S. The biggest mistake people make when importing goods from China is not knowing what to look out for during each phase of the importing process, and not knowing what to ask. That's how you get BURNED. This ebook will make you impervious to "getting screwed" by one or more players in the importing process chain.
Click Here Now to obtain a copy of this ebook that will change the course of your life.